Mission and Values

Our mission is to create value for our customers through innovation and service. This is achieved through care and commitment to our workers, respect for our suppliers and environmental sustainability.

We aspire to become leaders in powdered clay products and services, distinguished by excellent quality of service, sustained profitability for our shareholders, and a positive contribution to our employees and to society.

Our personality

Passion: We are flexible, able to learn and to give our utmost.

Integrity: We pride ourselves on our integrity, sense of fair play and reliability.

Respect: We treat our colleagues, customers, suppliers and partners with appreciation and respect.

Discipline: We are results-focused, determined to seek solutions and not give up until we have found them.